To be successful with a master data management (MDM) program, you need a solid business case. This Gartner report gives a seven-step process that data and analytics leaders can use to gain and maintain buy-in from key business stakeholders.
Use the outlined approach to build a business case to:
- Set your MDM program in the context of quantifiable business benefits
- Develop a vision, a strategy, and a roadmap for MDM as a key component of your overall analytics strategy
Learn more about how to gain support and reach your MDM program goals.
Complete the form and download the report.